Ill Manors: Broadcast platform concluded

1) What does this tell us about Plan B's intentions in making the film?

Plan B's intentions in making the film is to offer some kind of explanation about the youth culture today and to inform people the reasons behind their behaviour/actions. He also mentioned that he wants to challenge misunderstandings of the youth. 


2) What do we learn about the production process for Ill Manors?

Plan B originally made a short film that was based on a similar narrative structure to ill manors and was told to cut it down to only 5 pages, which sparked the idea of him making it like a music video with him rapping and essentially him telling the story. This later on inspired him to make ill manors using the same key concepts, such as him rapping acting like the narrator of the film. To create realism Plan B chose real life youths who had come from a troubled background. 
3) What can you tell about the possible target audience from this short documentary?

The film was not only for the core target audience, which was youths aged 15-25, but for people that weren't really educated or aware of gang/youth culture. Because the film was made during the London riots, the film provided an insight in why these youths were behaving in such a way to the rest of the general population.
4) Does the film successfully do what director Ben Drew (Plan B) set out to achieve? Explain your answer with reference to both the film and the 'making of' documentary.

The cinematographer said that the film aims to show there is 'hope in a hopeless situation', he wants them to feel blown away and make the audience come out of the cinema thinking about these people and hopefully wanting to make a change.

1) What is SBTV? Research the channel and explain how it became successful. Identify the target audience for this interview (demographics/psychographics) and say why.

SBTV Global Ltd, also known as SB.TV or SmokeyBarz, is a multi-faceted company run by a small team of young people who work on web-based viral content at different music-based events. The media platform has its origins and roots in urban music.  It is a privately help company, founded on the 2nd November 2006. The channel is targeted at the youth demographic and therefore the use of the explicit language will appeal to the audience as they will understand and want to watch it.

2) What is the audience appeal for an interview like this? How does the opening of the clip emphasise this appeal?

The opening of the clip appeals to the teenage audience through the colloquial language used. The use of the swearing means that the youth of our generation can feel like they are in a normal environment, and nothing is artificial. This can allow them to build a relationship with these celebrities

3) How is Plan B (the brand) represented in this text?

Someone that is very dedicated and passionate about this film. However there is other side to him that swears and jokes around which can remind the audience that he is just like us, the youth culture, which promotes realism.

1) What is the history of the Jonathan Ross show? What channels has it appeared on? Why has Jonathan Ross been a controversial media figure in the past?

The Jonathan Ross show airs on ITV, on prime time television. It has been a controversial media figure in the past due to the incident with Russell Brand and the prank call, which lead them both being suspended from the BBC.

2) Identify the target audience for this interview (demographics/psychographics) and say why.

I would say this programme will appeal to mainstreamers at it shows on prime time tv. People between the ages of 35-45 may be more likely to watch this, as there is adult humour and older celebrities on the show. However for this interview in particular, I think that the audience would of broadened to a much younger demographic. 

3) What is the audience appeal for a programme like the Jonathan Ross show?

For a show like Jonathan Ross, the audience appeal is totally different to that of SBTV. This is because the audience that are more likely to be interested in his show are the older generation and are interested in adult humour etc. 

4) How is Plan B (the brand) represented in this text?

Ross states: 'Most interesting artist around', which conveys importance of Plan B. Likewise, the listing of the qualities Plan B has: rapper, songwriter, actor and director shows how qualified and experienced he is.

1) How popular is BBC Radio 1? 

Find average listening figures for the station. How has the BBC Radio 1 audience declined over recent years? Why might this have happened?
BBC 1 Radio isn't really popular in terms of other media sources, such as tv. The average listening figures for this station are 53,502(2014). BBC 1 radio has declined over the years as there has been an increase in their competitor market as more people have started to listen to music on-line or through social media. This is one of the reasons as to why it may have decreased.

2) Who is the target audience for BBC Radio 1?

BBC Radio 1 is a British radio station operated by the British Broadcasting Corporation which also broadcasts internationally, specialising in modern and current popular music and chart hits throughout the day. Radio 1 provides alternative genres after 7:00 pm, including electronic dance, hip hop, rock, indie or interviews. It is aimed primarily at the 15–29 age group.


3) How does Plan B promote Ill Manors in this interview?

Plan B promotes it through the consistent mentioning of the film itself. He mentions that he had to complete shots of phones and mini sim chips. This was attempted to target his audience in the movie. He also mentioned the faith he has in his actors, as they were all unknown but he believed he would be able to turn them into successful and well established artists. Likewise, he says he owes the crew a lot as they worked extremely hard and done this for 'peanuts'. We comprehend that some of the main song from the 'Ill Manors' track was actually taken from the beat of a German song. Plan B got in contact with the German label company, and managed to be allowed to use the backing beat.  


4) What representation of Plan B can we find in this interview?

The representation of Plan B that we can find in this interview is that he is a very dedicated young man, however that he is also very last minute. We are told that he was the mastermind behind the music, directing and editing. It consisted of creativity and patience, but he told us it was all worth the stress, as it was a successful film at the end of it all. As a director, Plan B learnt that he will not leave things to the last minute, and that he has high hopes for his